Dark Mode
& User Profile

I proactively collaborated with web, iOS, and Android architects to tackle two lingering design debts that caused significant frustration: a fragmented user profile and a missing dark mode. By solving these pain points, we set the foundation to convert more users to our native apps.

Design Lead, Q4 2024 – Q3 2025

Proactively pushing the most user requested feature live.

Challenge

Multi-theming ability for dark mode was postponed from the 2024 redesign due to cost and time constraints. The missing dark mode on launch frustrated users because it had been one of the most anticipated features.

Solution

We overhauled the design system with primitive and semantic color variable layers during a management change vacuum. All 600+ components were updated accordingly, and we achieved over 85% WCAG AA contrast compliance, closing a significant design depth. After testing, we decided to gate dark mode behind account registration to improve our conversion funnel.

Impacts

85% WCAG AA compliance achieved

28% increase in overall account registrations

All quantitative metrics have been anonymized or modified to protect sensitive business information.

My Contributions

UI Design, Design System, Accessibility, Usability Testing, Dev Handoff

Team

Tech Lead, Web Developer, iOS Developer, Android Developer

Dark Mode
& User Profile

I proactively collaborated with web, iOS, and Android architects to tackle two lingering design debts that caused significant frustration: a fragmented user profile and a missing dark mode. By solving these pain points, we set the foundation to convert more users to our native apps.

Design Lead, Q4 2024 – Q3 2025

Proactively pushing the most requested user feature live.

Challenge

Multi-theming ability for dark mode was postponed from the 2024 redesign due to cost and time constraints. The missing dark mode on launch frustrated users because it had been one of the most anticipated features.

Solution

We overhauled the design system with primitive and semantic color variable layers during a management change vacuum. All 600+ components were updated accordingly, and we achieved over 85% WCAG AA contrast compliance, closing a significant design depth. After testing, we decided to gate dark mode behind account registration to improve our conversion funnel.

Impacts

85% WCAG AA compliance achieved

28% increase in overall account registrations

All quantitative metrics have been anonymized or modified to protect sensitive business information.

My Contributions

UI Design, Design System, Accessibility, Usability Testing, Dev Handoff

Team

Tech Lead, Web Developer, iOS Developer, Android Developer

Dark Mode
& User Profile

I proactively collaborated with web, iOS, and Android architects to tackle two lingering design debts that caused significant frustration: a fragmented user profile and a missing dark mode. By solving these pain points, we set the foundation to convert more users to our native apps.

Design Lead, Q4 2024 – Q3 2025

Proactively pushing the most requested user feature live.

Challenge

Multi-theming ability for dark mode was postponed from the 2024 redesign due to cost and time constraints. The missing dark mode on launch frustrated users because it had been one of the most anticipated features.

Solution

We overhauled the design system with primitive and semantic color variable layers during a management change vacuum. All 600+ components were updated accordingly, and we achieved over 85% WCAG AA contrast compliance, closing a significant design depth. After testing, we decided to gate dark mode behind account registration to improve our conversion funnel.

Impacts

85% WCAG AA compliance achieved

28% increase in overall account registrations

All quantitative metrics have been anonymized or modified to protect sensitive business information.

My Contributions

UI Design, Design System, Accessibility, Usability Testing, Dev Handoff

Team

Tech Lead, Web Developer, iOS Developer, Android Developer

Light and dark mode sample screens that show a variety of components.

Light and dark mode sample screens that show a variety of components.

Dark mode activation flow in the new user profile.

Dark mode activation flow in the new user profile.

Dark mode examples that show article level screens.

Dark mode examples that show article level screens.

More light and dark mode sample screens that show a variety of components.

More light and dark mode sample screens that show a variety of components.

Initial collaboration to figure out the variables taxonomy.

Initial collaboration to figure out the variables taxonomy.

Final taxonomy that covers all components of the Blick design system.

Final taxonomy that covers all components of the Blick design system.

Example of the semantic variable layer applied to the homepage.

Example of the semantic variable layer applied to the homepage.